To do digital marketing one mostly face the problem of designing content for promotion, editing the image, transparent background, Copywrite images.
These are the following tools by which you can solve your problems:
Canva is a website which helps its user to design logo, promotional content and many more stuffs, one would able to explore it by working on it. It’s an amazing website to design any content. If you are facing difficulty in designing the content then there is a section on the website with the name of design school where they have given the tutorials to make a perfect design. See the yellow highlighted portion in the image.
For placing an image as a logo it’s very important that the pic must have a transparent background. And that one can easily do with the help of Luna Pic. For tutorial one can refer to YouTube.
Most of the images on GOOGLE are tagged with copywriting. To manage that you can take the help of these two websites they provide a free image without copywriting issue. You can also use images on GOOGLE without copywriting, what you have to do is – go to the toolbar on the right-hand side of image section and select – labeled for reuse option or labeled for reuse with modification. All the images in that section are free from copywriting act.
This website is used for reducing the size of an image without distorting its pixels. This is useful when there is less space and the size of the image is big.
These tools help in doing the SEO of a website:
In these two websites on can find multiple options which are important for the purpose of SEO like text content tools, images editing tools, keyword tools, backlink tools, website management tools, website tracking tools, etc. It’s a very useful website for the purpose of SEO.
Sam rush: (paid tool)
With the help of this tool, one can easily track the strategies of its competitor which is used for the purpose of SEO. Can do a website audit, keyword research, backlink audit, manage PPC campaigns, manage social media platform. Can say its a tool for all your digital marketing work.
Ahref is another one of the most used tools in the SEO world, to analyze the competitor. It also provides you the details of your backlink, your organic traffic, organic keyword ranking and the value of your traffic. Most of the SEO specialist says that it is the best tool for analyzing the backlinks. Check the below image, it shows amazon’s data of their DA, no. of backlinks, referring domains, organic keywords, organic traffic and the value of that traffic i.e $372 million.
MOZ is one of the most trusted tools for on-page optimization, although it also provides information which SEMrush and ahrefs are providing, most of the SEO specialist use MOZ for website’s on-page optimization.
When you are doing the SEO of any website, post or a page it’s very important to decide the correct combination of the keyword. Google keyword planner provides the correct statistics of the keyword.
Word Press Plugins for Designing and Optimizing Website
Some of the important plugins are:
Yost SEO is used to do ON PAGE SEO of a post or page. It helps in defining the meta tags of post and website. Considered one the best plugin or tool for On-Page SEO.
To build an e-commerce website it is a very important plugin. With the help of this plugin, it’s very easy to convert any website on word-press on an e-commerce website.
Elementor is one of the fines free tool for building a creative and attractive website. It contains many customization options with the help of which one can easily create a professional-looking website, and the best part is, it’s free. If are able to work on it properly then the free version is enough for anyone to create a user-friendly website.
This plugin gives the facility to pick and drop content and design on the website. This plugin makes the designing part of the website easy.
WP Rocket: (paid)
Search engine avoids those websites to show top into the search result who has high load time. And the load time of the website depends upon the various factor, WP rocket helps in optimizing those factors which are affecting the load time of your website.
These are some of the useful chrome extensions:
While doing digital marketing content plays a major role, which we also know as content marketing and Grammarly is a great tool to make your content professional and error-free.
SEO Quake is a great extension for the SEO of any particular website, as it gives all the necessary information required to fix the errors present in the website apart from that one can easily analysis the competitor website aswell. Check out the below image for which shows the result of Amazon.in
Alexa traffic rank denotes the priority of your website on the search engine on a global platform. Low numbers are preferred in this rank index. Check out your website Alexa rank and know the priority of search engine.
This is the best chrome extension to find the volume of keyword by searching live on Google. It also provides information related to the cost per click and other keywords which are mostly used by the users.
With the help of SEO minion, you can do your website audit which includes – analysis of on-page SEO, highlight all links, check broken links, hreflang checker, SERP preview, google search location simulator.